Industry News — Beverage B2B

Puerto Rican rum brand Sonrisa Platino releases three cocktail recipes tied to National Rum Day, including a shot, moji…

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Taco Bell and Mountain Dew debut a pink lemonade-inspired Baja Blast variant in collaboration with singer Olivia Rodrig…

Buffalo Trace Distillery expands its traveling tasting experience to Dallas, Denver, and Branson alongside a Kansas Cit…

Carter Creek Winery Resort & Spa in Texas Hill Country announces three fall events, including a live-music festival, br…

PR%F Awards expands its buyer-judged spirits and beverage competition to 400+ categories, now including non-alcoholic s…

Guinness renews its official beer sponsorship with Notre Dame Athletics for three more seasons and extends its ambassad…

Actor Chris Hemsworth has become co-owner of Australia's Archie Rose Distilling Co., which debuts its award-winning whi…

River Roots Barrel Company launches two limited-edition bottles in August: an 11-year Kentucky bourbon at 136 proof and…

a California-made soju brand, is rolling out to Colorado and Texas as spirit-based RTDs become the fastest-growing alco…

Pabst Blue Ribbon and Horror Inc. launch a limited-edition collaboration featuring wearable Jason Voorhees masks on bee…

Four Roses Distillery launches the second bourbon in its Experimental Series, using barrels previously seasoned with ho…

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